TY  - BOOK
AU  - Kohlbacher,Florian
AU  - Herstatt,Cornelius
ED  - SpringerLink (Online service)
TI  - The silver market phenomenon: business opportunities in an era of demographic change 
SN  - 9783540753315 (electronic bk.)
U1  - 658.800846 22
PY  - 2008///
CY  - Berlin, Heidelberg
PB  - Springer-Verlag Berlin Heidelberg
KW  - Marketing
KW  - Social aspects
KW  - Population aging
KW  - Economic aspects
KW  - Economics/Management Science
KW  - Demography
UR  - https://eresourcesptsl.ukm.remotexs.co/user/login?url=http://dx.doi.org/10.1007/978-3-540-75331-5
ER  -