Williams, Alison. <br/><br/>
The handbook of field marketing :  a complete guide to understanding and outsourcing face-to-face direct marketing / 
Alison Williams & Roddy Mullin. 
 - London :  Kogan Page,  2008. 
 - xxv, 241 p. :  ill. ;  24 cm. 
<br/><br/>Includes bibliographical references (p. [237]) and index. 
<br/><br/><label>ISBN: </label>0749450258 (hbk.) 9780749450250 (hbk.)  RM218.14 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Direct marketing.<br/>Sales promotion.<br/>Sampling.<br/>Branding (Marketing).