Spurgeon, Christina

Advertising and new media / Christina Spurgeon - London : Routledge, 2008 - 135 p. ; 24 cm.

Includes bibliographical references and index

0415430348 (hbk.) 9780415430357 (pbk.) 9780203935521 (ebook) 9780415430340 (hbk.) RM422.79


Internet advertising
Advertising
Advertising--Social aspects
Mass media
Mass media and business