Kessler, Carl <br/><br/>
Outside-in software development :  a practical approach to building successful stakeholder-based products / 
Carl Kessler and John Sweitzer 
 - Upper Saddle River, New Jersey :  IBM Press/Pearson,  2008 
 - xxv, 212 p. :  ill. ;  24 cm. 
<br/><br/>Includes bibliographical references and index 
<br/><br/>Introducing outside-in development -- Understanding your stakeholders -- Understand organizational context -- Making products consumable -- Aligning with stakeholder goals -- Defining success in your stakeholders' terms -- Becoming an outside-in developer 
<br/><br/><label>ISBN: </label>9780131575516 (pbk. : alk. paper)  RM121.50 0131575511 (pbk. : alk. paper) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Computer software--Development