TY  - BOOK
AU  - Mullins,James L.
ED  - IFLA Management and Marketing Section Conference
ED  - International Federation of Library Associations and Institutions.
TI  - Library management and marketing in a multicultural world: proceedings of the 2006 IFLA Management and Marketing Section's Conference , Shanghai, 16-17 August, 2006 
SN  - 9783598220326
PY  - 2007///
CY  - Munchen
PB  - K.G. Saur
KW  - Library administration
KW  - Congresses
KW  - Libraries
KW  - Marketing
KW  - Bibliotheques
KW  - Administration
N1  - Includes bibliographical references
ER  -