Library management and marketing in a multicultural world :  proceedings of the 2006 IFLA Management and Marketing Section's Conference , Shanghai, 16-17 August, 2006 / 
edited by James L. Mullins 
 - Munchen :  K.G. Saur ,  2007 
 - xvi, 366 p. :  ill. ;  22 cm. 
 - IFLA publications,  125  0344-6891 ; .
<br/><br/>Includes bibliographical references 
<br/><br/><label>ISBN: </label>9783598220326  Hadiah 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Library administration--Congresses<br/>Libraries--Marketing--Congresses<br/>Bibliotheques--Administration--Congresses<br/>Bibliotheques--Marketing--Congresses