TY - BOOK AU - Feldmann,Valerie ED - SpringerLink (Online service) TI - Leveraging Mobile Media: Cross-Media Strategy and Innovation Policy for Mobile Media Communication SN - 9783790816334 (electronic bk.) AV - HE9713 .F45 2005 U1 - 384.5 22 PY - 2005/// CY - Heidelberg PB - Physica-Verlag Heidelberg KW - Wireless communication systems KW - Economic aspects KW - Mobile communication systems KW - Economics/Management Science KW - Communication KW - Media Management KW - R & D/Technology Policy KW - Business Information Systems UR - https://eresourcesptsl.ukm.remotexs.co/login?url=http://dx.doi.org/10.1007/b139034 ER -