Leveraging Mobile Media Cross-Media Strategy and Innovation Policy for Mobile Media Communication / [electronic resource] :
by Valerie Feldmann.
- Heidelberg : Physica-Verlag Heidelberg, 2005.
- xii, 269 p. : ill., digital ; 24 cm.
- Information Age Economy .
Wireless communication systems--Economic aspects. Mobile communication systems--Economic aspects. Economics/Management Science. Communication. Media Management. R & D/Technology Policy. Business Information Systems.