Corporate social responsibility from principles to profits / [videorecording] : BBC Learning ; producers, Zoe Welsh, Tracy Mason, Richard Newman - Australia : BBC Learning, 2004 - 1 videodisc (DVD) (50 min.) : sd., col. ; 12 cm.

Title from title screen

Executive producer, Carlos Rodriguez, Bill Grist ; camera, Phil Broom; sound, Peter Kerslake Executive producer, Carlos Rodriguez, Bill Grist ; camera, Phil Broom; sound, Peter Kerslake

Narrator: Jenny Seagrove

Corporate social responsibility is not a high-minded luxury when bad press puts a chokehold on business growth and profits. This program looks at how product and service providers develop and implement better business practices to satisfy shareholders, customers, employees and the community

RM1158.50


Business ethics
Social responsibility of business
Success in business--Moral and ethical aspects
Organizational behavior--Moral and ethical aspects