Corporate social responsibility from principles to profits / [videorecording] :
BBC Learning ; producers, Zoe Welsh, Tracy Mason, Richard Newman
- Australia : BBC Learning, 2004
- 1 videodisc (DVD) (50 min.) : sd., col. ; 12 cm.
Title from title screen
Executive producer, Carlos Rodriguez, Bill Grist ; camera, Phil Broom; sound, Peter Kerslake Executive producer, Carlos Rodriguez, Bill Grist ; camera, Phil Broom; sound, Peter Kerslake
Narrator: Jenny Seagrove
Corporate social responsibility is not a high-minded luxury when bad press puts a chokehold on business growth and profits. This program looks at how product and service providers develop and implement better business practices to satisfy shareholders, customers, employees and the community
RM1158.50
Business ethics Social responsibility of business Success in business--Moral and ethical aspects Organizational behavior--Moral and ethical aspects