Manufacturing and the product cycle a case study of Moran Furniture / [videorecording] : Video Education Australasia ; producer, Ben Harding ; director, Aaron Firth Donato ; writer, Cath Colling - Bendigo, Victoria : Video Education Australasia, 2005 - 1 videodisc (DVD) (26 min.) : sd., col. ; 12 cm.

Title from title screen

Executive producer, Mark McAuliffe ; editor, Aaron Firth Donato ; graphics, Grey Laugher ; camera, Nick Hayward Executive producer, Mark McAuliffe ; editor, Aaron Firth Donato ; graphics, Grey Laugher ; camera, Nick Hayward

Voice over: Kellie Jones

In this program, Moran Furniture explain the stages in their product cycle - the process that creates their award-winning sofas. The product cycle is examined from the initial concept through product design, production and distribution, marketing and sales

RM408.80


Product life cycle
Product management