Watson, James,  1936- <br/><br/>
Media communication :  an introduction to theory and process / 
James Watson 
 - New York :  Palgrave,  1998 
 - x, 317 p. :  ill. ;  23 cm. 
<br/><br/><label>ISBN: </label>0333683994 (hbk.) 0333684001 (pbk.)  RM153.90 9780312212018 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media