Harris, Thomas L.,  1931- <br/><br/>
The marketer's guide to public relations in the 21st century / 
 Marketer's guide to public relations in the twenty-first century. 
Thomas L. Hariss, Patricia T. Whalen ; foreword by Philip Kotler 
 - [2nd ed.] 
 - Mason, Ohio :  Thomson,  2006 
<br/><br/> 'Racom Communications'  Rev ed. of : The marketer's guide to public relations : how today's top companies are using the new PR to gain a competitive edge, 1991 
<br/><br/><label>ISBN: </label>0324312105  RM136.63 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Corporations--Public relations<br/>Marketing--Management<br/>Public relations
<br/><br/><label>Subjects--Index Terms: </label>Marketing public relations