The Sage handbook of public opinion research / 
 Handbook of public opinion research 
edited by Wolfgang Donsbach , Michael W. Traugott 
 - London :  SAGE Publications,  2008 
 - xx , 618 p.  ;  ill. ; 2  6 cm. 
<br/><br/><label>ISBN: </label>141291177X (hardcover)  RM548.25 9781412911771 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Public opinion polls