TY  - BOOK
AU  - Hornik,Robert C.
TI  - Public health communication: evidence for behavior change 
SN  - 0805831762 (hbk.)
PY  - 2002///
CY  - Mahwah, N.J.
PB  - Lawrence  Erlbaum Associates
KW  - Mass media in health education
KW  - Communication in public health
KW  - Health promotion
KW  - Health in mass media
N1  - Includes bibliographical references and indexes
UR  - http://www.loc.gov/catdir/enhancements/fy0662/2001033784-d.html.
ER  -