TY - ADVS AU - Bortz,Walter ED - American College of Sports Medicine ED - Monterey Bay Video Production Co. ED - Insight Media TI - Use it or lose it: how we get to be who we are PY - 2004/// CY - [Indianapolis, In.], New York PB - Monterey Bay Video Production Co. [production], Insight Media [distributor] KW - Diet KW - Health N1 - Title from title screen N2 - Discusses the dilemma concerning how to get people to take advantage of the knowledge concerning the positive impact of exercise on the human body ER -