Taft, Robert A.

Growing your business globally / Robert A.Taft - [Mason, Ohio] : Thomson, 2005 - xix, 297 p. ; 24 cm.

Includes bibliographical references and index

[This book] tries to set a new international business environment and takes the reader step-by-step from company assessment of export readiness through the strategic export process. [It] tackles international business operations, and looks at the best practices of companies in these operations. [It also] culminates with a negotiation between two companies from different countries to develop a single international joint venture. -Dust jacket

0324203039 RM149.81


International business enterprises