TY  - BOOK
AU  - Buzzotta,V.Ralph
AU  - Lefton,Robert Eugene
TI  - Dimensional selling
SN  - 0071447334
PY  - 2005///
CY  - New York
PB  - McGraw-Hill
KW  - Selling
KW  - Psychological aspects
KW  - Customer services
KW  - Customer relations
N1  - Includes bibliographical references (p. 238-242) and index
ER  -