TY  - BOOK
AU  - Goetsch,David L.
AU  - Richburg,James R.
TI  - Effective change management: ten steps for technical professionals 
SN  - 0130485233
PY  - 2005///
CY  - Upper Saddle River, N.J.
PB  - Pearson/Prentice Hall
KW  - Organizational change
N1  - Includes bibliographical references and index; Understand change and your role in it -- Objectives overview of change -- Organizational change defined -- Sources of organizational change -- Challenges to successful change -- Incremental versus momentous change : role of competition in driving change -- The globalization of competition -- Competition and the ever-shrinking business cycle -- Effective change management -- Why so many change initiatives fail -- Organizational change and the value chain -- CEO's role in organizational change -- What the CEO's role in organizational change is not top management's role in organizational change -- Middle management's role in organizational change -- Role of influential employees in organizational change
UR  - http://www.loc.gov/catdir/toc/ecip0417/2004009068.html
ER  -