Effective change management : ten steps for technical professionals - Goetsch, David L.; Richburg, James R. (Upper Saddle River, N.J. : Pearson/Prentice Hall, 2005)
Understand change and your role in it -- Objectives overview of change -- Organizational change defined -- Sources of organizational change -- Challenges to successful change -- Incremental versus momentous change : role of competition in driving change -- The globalization of competition -- Competition and the ever-shrinking business cycle -- Effective change management -- Why so many change initiatives fail -- Organizational change and the value chain -- CEO's role in organizational change -- What the CEO's role in organizational change is not top management's role in organizational change -- Middle management's role in organizational change -- Role of influential employees in organizational change
Includes bibliographical references and index
Keywords: Organizational change