TY - BOOK AU - Craft,John AU - Leigh,Frederic A. AU - Godfrey,Donald G. TI - Electronic media SN - 0534195660 (pbk.) PY - 2001/// CY - Belmont, CA PB - Wadsworth/Thomson Learning KW - Broadcasting KW - United States KW - Cable television N1 - Includes bibliographical references (p. 374-383) and index ER -