Royer, Susanne,  1969- <br/><br/>
Strategic management and online selling :  creating competitive advantage with intangible web goods / 
Susanne Royer 
 - New York :  Routledge,  2005 
 - 240 p. ;  23 cm. 
 - Routledge advances in management and business studies ;  29 .
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>041534994X  RM424.20 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Electronic commerce<br/>Internet marketing<br/>Strategic planning