Albaum, Gerald S.

International marketing and export management / Gerald Albaum, Edwin Duerr, Jesper Strandskov - 5th ed. - Harlow, England. : Financial Times/Prentice Hall, 2004. - 320 p. : ill, ; 26 cm.

Includes bibliographical references and index

0273686348 (pbk.) RM289.40


Export marketing--Management