Hot spots multimedia analyses of political ads - Nelson, John S., 1950-; Boynton, G. R. (George Robert), 1935-; Board of trustees of the University of Illinois (New York: Board of trustees of the University of Illinois, 1997)
Contents: Paradigms of politics - How music and image deliver argument - Orchestrating politics - Communicating feeling - The politics of feeling
This video published accompanies the book'Video rethoric' : televised advertising in American politics
Keywords: Advertising, Political -- United States