Market research in health and social care / edited by Mike Luck, Rob Pocock, and Mike Tricker. - London : Routledge, 2000. - xxi, 304 p. : ill. ; 26 cm.

'Published simultaneously in Canada.'

Includes index and bibliography : p. [285]-294.

0415207541 (hbk) RM647.70 041520755X (pbk.)


Medical care--Marketing--Research.
Human services--Marketing--Research.
Medical care--Marketing--Research.--United Kingdom
Human services--Marketing--Research.--United Kingdom