Writing PR : a multimedia approach /
Writing public relation
Meta G. Carstarphen, Richard A. Wells
- Boston : Pearson Allyn and Bacon, 2004
- xvii, 397 p. : ill. ; 24 cm.
Includes bibliographical references (p. 383-389) and index
0801333377 RM277.38
Public relations Public relations--Authorship Business writing Mass media--Authorship