Williamson, Peter J.

Winning in Asia : strategies for competing in the new millennium / Peter J. Williamson - Boston, MA : Harvard Business School Press, 2004 - ix, 261 p. ; 23 cm.

Asian competition -- Asia's business heritage -- Stepping up to the productivity challenge -- Ramping up Asian innovation -- Building Asian brands -- Creating a new breed of Asian multinationals -- Consolidating the Asian playing field -- Winning strategies for Asia's new reality

0875846203 RM130.65


Business enterprises--East Asia
International business enterprises--East Asia
Business enterprises--Asia, Southeastern
International business enterprises--Asia, Southeastern
Competition, International
Industrial management