TY - BOOK AU - Boone,Louis E. AU - Kurtz,David L. TI - Contemporary marketing SN - 0324185103 PY - 2004/// CY - Mason, OH. PB - Thomson KW - Marketing N1 - Serial number for access : SC-0003BO03-XBCM; Book is accompanied by five CDs, CD 1 entitled'Contemporary marketing CD-ROM: Xtra, Eleventh edition', and CD 1-4 entitiled'Contemporary marketing : disc, 11th ed.' bearing the same call number and available at Bahagian Koleksi Media; Second copy has only 1 CD-ROM entitled,'Contemporary marketing CD-ROM Xtra, 11th ed.' bearing the same call number and available at Bahagian Koleksi Media ER -