Campbell, David <br/><br/>
Business strategy :  an intrduction / 
David Campbell, George Stonehouse and Bill Houston 
 - 2nd ed. 
 - Oxford :  Butterworth Heinemann,  2002 
 - xxi, 478 p. :  ill. ;  25 cm. 
<br/><br/><label>ISBN: </label>0750655690  RM147.76 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business planning<br/>Strategic planning