TY  - BOOK
AU  - DeBruicker,Stewart
AU  - Reibstein,David J
TI  - Cases in marketing research
PY  - 1983///
CY  - Englewood Cliffs, NJ
PB  - Prentice-Hall
KW  - Marketing research
KW  - Case studies
N1  - Includes bibliographical references
ER  -