Burgelman, Robert A. <br/><br/>
Strategic management of technology and innovation / 
Robert A. Burgelman, Modesto A. Maidique, Steven C. Wheelwright. 
 - 3rd ed. 
 - Boston :  McGraw-Hill/Irwin,  2001. 
 - xiii, 990 p. :  ill. ;  26 cm. 
<br/><br/>Includes bibliographical references and indexes. 
<br/><br/><label>ISBN: </label>0072312831  RM408.27 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Technological innovations--Management.<br/>New products--Management.<br/>High technology industries--Management.