TY  - BOOK
AU  - Moss,Gary L.
AU  - Shaw-McMinn,Peter G.
TI  - Eyecare business: marketing and strategy 
SN  - 0750672382
PY  - 2001///
CY  - Boston
PB  - Butterworth Heinemann
KW  - Opthalmology
KW  - marketing
ER  -