The management of sales and customer relations :  book of readings / 
Cover title :  The management of sales & customer relations 
edited by Bob Hartley and Michael W. Starkey 
 - London :  International Thomson Business Press,  1996 
 - xiii, 351 p. :  ill. ;  24 cm. 
<br/><br/><label>ISBN: </label>1861523866  RM135.04 9814040479 (n. 2) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Sales management<br/>Customer relations