Sternberg, Ernest, 1953-
The economy of icons : how business manufactures meaning /
Ernest Sternberg.
- Westport, Conn. : Praeger, 1999.
- x, 176 p. ; 24 cm.
Includes bibliographical references (p. [169]-172) and index.
0275966410 RM241.00
99-014852
Economics--Psychological aspects.
Values--Psychological aspects.
Imagery (psychology)
Symbolism in advertising.