TY  - BOOK
AU  - Wright,Peter
AU  - Kroll,Mark J.
AU  - Parnell,John A.
AU  - Wright,Peter, cases and cases, 1994.
TI  - Strategic management: cases 
SN  - 0136817505
PY  - 1998///
CY  - Upper Saddle River, N. J.
PB  - Prentice-Hall
KW  - Strategic planning
KW  - Case studies
ER  -