TY - BOOK AU - Vivian,John TI - The media of mass communication SN - 0205287395 PY - 1999/// CY - Boston, Mass. PB - Allyn and Bacon KW - Mass media N1 - Text is accompanied by 1 CD, entitled'The media of mass communication, 5th ed.' bearing the same call number and available at Bahagian Koleksi Media; Includes bibliographical references and index ER -