TY  - BOOK
AU  - Brierty,Edward G.
AU  - Eckles,Robert W.
AU  - Reeder,Robert R.
AU  - Reeder,Robert R.
TI  - Business marketing
SN  - 0137573782
PY  - 1998///
CY  - Upper Saddle River
PB  - Prentice Hall
KW  - Industrial marketing
N1  - Rev. ed. of: Industrial marketing : analysis, planning, and control / Robert R. Reeder, Edward G. Brierty, Betty H. Reeder. 2nd ed. c1991
ER  -