TY  - BOOK
AU  - Vitale,Joseph G.
TI  - There's a customer born every minute: P. T. Barnum's secrets to business success 
SN  - 0814479537
PY  - 1998///
CY  - New York
PB  - American Management Association
KW  - Barnum, P. T.
KW  - Success in business
KW  - Marketing
KW  - United States
N1  - Includes bibliographical references and index
ER  -