Frand, Erwin A. The art of product development : from concept to market / Erwin A. Frand - Homewood, ILL. : Dow Jones-Irwin, 1989 - xvi, 186 p. ; 24 cm. ISBN: 0556232144 LCCN: 88-36705 Subjects--Topical Terms: New products--ManagementProduct management