Lytle, John F. <br/><br/>
What do your customers really want? :  here's a sure-fire way to find out / 
John F. Lytle 
 - Kuala Lumpur :  Golden Books Centre,  1993 
 - 238 p. ;  23 cm. 
<br/><br/><label>ISBN: </label>9837200774 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer satisfaction<br/>Customer services