Certo, Samuel C. <br/><br/>
Strategic management:  concepts and applications/ 
Samuel C. Certo, J. Paul Peter. 
 - 2nd ed. 
 - New York:  McGraw-Hill,  1991. 
 - xxviii, 1202 pages:   ill. (some col.) ;   24 cm. 
 - McGraw-Hill series in management. .
<br/><br/><label>ISBN: </label>0070104581 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Strategic planning.