TY  - BOOK
AU  - Rivers,William L.
AU  - Schramm,Wilbur Lang
TI  - Responsibility in mass communication
PY  - 1969///
CY  - New York
PB  - Harper & Row
KW  - Mass media
KW  - Social aspects
N1  - First edition entered under Wilbur L. Schramm; First published in 1957; Includes bibliographical references and index
ER  -