TY  - BOOK
AU  - Ritter,Dwight S.
TI  - Relationship banking: cross-selling the bank's products & services to meet your customer's every financial need 
SN  - 1557383812
PY  - 1993///
CY  - Chicago, Ill.,
PB  - Bankers Publishing Company
KW  - Banks and banking
KW  - Customer services
KW  - United States
KW  - Bank marketing
KW  - Cross
KW  - selling financial services
N1  - Revised edition of Cross-selling financial services, 1988
ER  -