TY  - BOOK
AU  - Jackson,Patrick
AU  - Center,Allen H.
TI  - Public relations practices: managerial case studies and problems 
SN  - 0130981532
PY  - 1995///
CY  - Englewood Cliffs, N.J.
PB  - Prentice-Hall
KW  -  Public relations
KW  - Case studies
ER  -