Goldman, Jordan. <br/><br/>
Public relations in the marketing mix :  introducing vulnerability relations / 
Jordan Goldman. 
 - Lincolnwood, Ill. :  NTC Business Books,  1984. 
 - xviii, 165 p. ;  23 cm. 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>0844230847 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Communication in marketing.<br/>Public relations.