Seib, Philip. <br/><br/>
Public relations ethics / 
Philip Seib, Kathy Fitzpatrick. 
 - Fort Worth, TX :  Harcourt Brace College Pub.,  1995. 
 - viii, 174 p. ;  21 cm. 
<br/><br/>p. 159-167. 
<br/><br/><label>ISBN: </label>0155019430  RM66.50 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Public relations--Moral and ethical aspects.<br/>Public relations--United States.