TY  - BOOK
AU  - Barr,Vilma
TI  - Promotion strategies for design and construction firms
SN  - 0442014392
PY  - 1995///
CY  - New York
PB  - Van Nostrand Reihold Company
KW  - Construction industry
KW  - Marketing
KW  - Architectural services marketing
KW  - Engineering services marketing
N1  - p. 169-170
ER  -