Shapiro, Micheal Awareness, comprehension, and perceived use of unit pricing by a selected group of senior citizens [microform] / by Micheal Shapiro - Ann Arbor, Mich. : University Microfilms International, 1989 - 2 microfiches ; 11 x 15 cm. Thesis (Ph.D.) - New York University, 1988 Subjects--Topical Terms: Consumer behaviorAged as consumerUnit pricing