TY  - BOOK
AU  - Rao,Y.V.Lakshmana
TI  - The practice of mass communication: some lessons from research
SN  - 923100946X
PY  - 1972///
CY  - Paris
PB  - Unesco Press
KW  - Communication
KW  - Mass media
N1  - p. 51-52
ER  -