TY  - BOOK
AU  - Hart,Norman A.(Norman Arthur).
AU  - O'Connor,James,1918-
AU  - 
AU  - 
TI  - The Practice of advertising
SN  - 0434903620
PY  - 1978///
CY  - London
PB  - Heinemann for the CAM Foundation and the Institute of Marketing
KW  - Advertising
KW  - United Kingdom
N1  - Bibl. - Index
ER  -