Naylor, John <br/><br/>
Practical marketing audits 
a guide to increased profitability / by John Naylor and Alan Wood 
 - Associated Business Programmes : London  1978 
 - 5, 207 p. : ill., forms ; 23 cm. 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>0852270828 
<br/><br/><label>LCCN: </label>78-323069 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing audits